Journal
Notes from the tunnel.
Founding essays and occasional writing. What we think about studio economics, kill decisions, and the difference between pressure and polish. Low volume. No hype.
22 April 2026
Alex Blumentals
Why I Am Building a Venture Studio
The cost of building software has collapsed. The cost of knowing what to build has not. That gap is where the work now lives.
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29 April 2026
Alex Blumentals
Why We Kill Ventures
The hardest skill in a studio is not building. It is knowing when to stop. The second hardest is knowing what counts as enough evidence to justify the decision.
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